Deepfake Deception Targets WPP CEO in Sophisticated Scam

WPP's CEO, Mark Read, was recently the target of a complex deepfake scam involving AI-generated voice cloning and misleading video footage. Fraudsters attempted to manipulate WPP's internal protocols by impersonating Read through a faked Microsoft Teams meeting, leveraging generative AI technologies. This incident underscores the escalating threat of AI-driven fraud in the corporate world, highlighting the need for enhanced vigilance and cybersecurity measures.

Read more about this deepfake scam on The Guardian here.